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TENCEL™ Modal - Our beech fiber fabric

Nature has already created everything you can imagine

What is TENCEL™ Modal

In our journey to provide the best clothing, which can guarantee sustainability and comfort, we have gone beyond traditional fabrics . Innovative new fabrics can provide a wide variety of benefits, to the wearer and also to the planet.

TENCEL™ Modal is one of these new materials and has some promising properties that are leading to its growing popularity in the fashion world.

TENCEL™ Modal is a fabric made from beech wood. It is soft, durable and flexible. The biodegradability of the fabric is also exceptional compared to most other fabrics. The fibers can completely return to nature. This takes time, of course, but it's ideal when you consider how many items of clothing inevitably end up in landfill.

Wood fiber - the skin-friendly fabric

While sustainability is a key attribute, TENCEL™ Modal is also a great fabric to wear. TENCEL™ Modal is superlatively soft and fine to the touch. Touch tests have shown that the fabric is twice as soft as cotton. And the softness also lasts longer than cotton. Furthermore, it is a fabric with hypoallergenic and bacteriostatic properties .

And there's more: TENCEL™ Modal absorbs moisture more efficiently than conventional materials. This leads to superior levels of breathability and thermoregulation .

The fibers are also highly versatile, leading to a flexibility and longevity that goes beyond that normally offered by a natural fabric.

Beech not only gives the fabrics a soft appearance, but also greater resistance than traditional cotton. When washed in hard water, it does not retain minerals such as limescale and shrinks and discolors much less than cotton.

Sustainable forests - the beech tree

Particularly resistant to parasites, the beech tree reproduces through the process of "rejuvenation", in this way the forest heritage automatically extends. Irrigation or artificial cultivation are not necessary because forests are a natural and permanent source of raw materials.

Every year this system allows us to grow 10 thousand cubic meters of wood more than what is taken . Furthermore, the forests are Forest Stewardship Council (FSC) certified.

Austria hosts the entire production process of this yarn, from cellulose to fibres. This means that production is neutral and that the environmental impact is reduced to a minimum.

You can use every aspect of beech wood . In addition to cellulose, other valuable materials are extracted (acetic acid used for food production, xylose, the basis of the production of sweeteners, sodium sulfate used for glass production). The rest of the wood is used thermally in processing plants, contributing significantly to energy production.

Our environmental impact

Choosing carefully makes the difference

Each Lenzing fiber (the company from which we purchase TENCEL™ Modal) is composed of cellulose, a natural component of the renewable source material, wood. A characteristic of cellulose is its biodegradability : at the end of their life cycle, Lenzing fibers can re-enter the ecosystem, preparing the soil on which new plants grow: a miracle of nature .

In addition to this, TENCEL™ Modal boasts a low environmental impact. To give an idea of ​​how little impact the production of this material has, we analyzed the consumption necessary to produce 250 grams of conventional cotton fiber with traditional practices and 250 grams of TENCEL™ Modal fiber with innovative practices. Comparing the data we can see how even a single garment in TENCEL™ Modal can significantly contribute to savings in terms of natural resources, such as water, CO2 and land.

Consumption:

Water consumption*:
CO2 consumption*:
Land used*:

Traditional cotton

1,430 litres
0.75 kg
3.40 square meters

TENCEL™ Modal

66 litres
0.52kg
0.54 square meters

How to take care of your TENCEL™ Modal garments

Like all natural fibres, beech fiber needs care and love. We recommend washing by hand or in the washing machine at 30°C by selecting a delicate programme.

To avoid rubbing with hard fabrics such as jeans or synthetic fabrics, we also recommend washing our garments inside a cotton gauze bag or bags for washing underwear in the washing machine.

Furthermore, considering the incredible softness of the fabric, we do not recommend the use of chemical softeners and suggest the use of natural products or completely foregoing additional ones.